Erscheinungsdatum: 18.07.2018, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: Search engine marketing Complete Self-Assessment Guide, Autor: Blokdyk, Gerardus, Verlag: 5STARCooks, Sprache: Englisch, Schlagworte: BUSINESS & ECONOMICS // General, Rubrik: Wirtschaft // Allgemeines, Lexika, Geschichte, Seiten: 268, Informationen: Paperback, Gewicht: 393 gr, Verkäufer: averdo
Search engine marketing Complete Self-Assessment Guide ab 82.99 € als Taschenbuch: . Aus dem Bereich: Bücher, Taschenbücher, Wirtschaft & Soziales,
Best-selling Internet marketing coach and author Dan Howe teaches you how to use Google Adwords to take your business to all new levels! Inside, you'll learn the secrets the pros use to harness the power of the world's largest search engine in order to build massive traffic (and profits) at their sites. For more information on the complete line of Power Profits books, visit 2ndEmpireMedia.com. 1. Language: English. Narrator: Jeff Raynor. Audio sample: http://samples.audible.de/bk/acx0/052467/bk_acx0_052467_sample.mp3. Digital audiobook in aax.
Do you use social media every day for your personal life, but you don't know how to use them to communicate professionally?This is the audiobook for you!The digital revolution has a deep impact on our society, our behavior, our lifestyles and the way we do business. The life cycle of companies has become shorter and skills increasingly dynamic.If we do not continually transform ourselves as companies and as professionals, we risk extinction.A review of the approach to the market is necessary.The strategies must evolve towards a more aware marketing that considers the new dynamics and the importance of implementing pull actions able to attract potential customers and to "pamper" them in order to create a positive word of mouth and a path of value over time between consumer and company.Digital marketing is increasingly complex!So many tools, so many options: you risk getting lost and making a big mess!The goal of this audiobook is to give a clear vision, a complete picture that considers strategy and action, theory and practice.The audiobook is intended for:Those who already work in marketing or digital marketing and want to know modern strategies and have a complete and independent visionThose who want to become a digital marketing professional and want to study strategies and techniques in step with the timesThose who have a start-up or a company already under way and want a strategy to exploit digital technology and compete on equal terms with large companiesAt the beginning of the 2000s, there was only talk of web marketing and ecommerce, while today in digital marketing many areas converge: SEO, search engine advertising, social media marketing (Facebook, Instagram, Linkedin, and more), Google Ads, display advertising, app, web and mobile site, affiliation marketing, content marketing, influencer marketing, marketing automation, ema 1. Language: English. Narrator: Chiquito Joaquim Crasto. Audio sample: http://samples.audible.de/bk/acx0/183984/bk_acx0_183984_sample.mp3. Digital audiobook in aax.
In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there are ways for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads - minus the millions of dollars spent on advertising.It's time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes. Through Andrew Pawlak's years of helping everyone from individual LOs and Realtors to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend on marketing and business development.Now, Andrew is sharing this life-changing information with every mortgage professional who works hard, but needs to get better results from the time and effort they put into growing their business.Inside, you'll discover:17 critical components of a mortgage website that produces loans and referrals15 key elements that make for a high-converting mortgage landing pageSecrets the billion dollar mortgage lead generators use to convert clicks into leadsHow to effectively optimize both digital and traditional marketing to get more clients out of every dollar you spend on advertisingWays to better brand you as the preferred mortgage professional in your local marketStrategies for creating consistent leads through social media and retargeting campaignsTechniques for using real estate marketing to drive five times more purchase leadsA complete game plan for getting more business from producing RealtorsEverything you need to know about search engine marketing for mortgage loansProven scripts to open up doors and generate more referral business 1. Language: English. Narrator: Andrew Pawlak. Audio sample: http://samples.audible.de/bk/acx0/099945/bk_acx0_099945_sample.mp3. Digital audiobook in aax.
The complete, step-by-step beginner's guide to starting your online business. Based on hundreds of case studies and years of experience, this audiobook will save you countless amounts of time and aggravation. How to Start an Online Store is a complete, step-by-step guide to starting an online store, starting with the formation of the company, naming the site, and registering your domain. Walk through all the steps to successfully building your site, from selecting providers to working toward your store launch. What used to cost thousands of dollars and require teams of programmers can now be done from your home. Whether you are looking to build an online store to sell your products or to resell other vendors' products, this audiobook covers all the details and is written in simple, bite-sized pieces. Most people think you can sign up for an online store service, open the site, and be successful. That is just not true. There are thousands of competitors. Let this audiobook walk you through laying out your site, preparing it to be found in search engines, optimizing it to be relevant, and building a successful online store. Build a side income or start building your new career today. This is not a get-rich-quick reference. The lessons reviewed in the book are tried-and-true lessons that will take time to nurture and grow. Learn about online marketing, effectively using social media, blogging, and search-engine optimization. The combination of tools and lessons in this book will help lay the proper foundation for a successful, long-term venture. This book will walk you through the steps you need to start your online store today. 1. Language: English. Narrator: Anthony Tophoney. Audio sample: http://samples.audible.de/bk/acx0/038444/bk_acx0_038444_sample.mp3. Digital audiobook in aax.
Copywriting and Web Copywriting: 2 books in 1 - The Ultimate Guide to Write Irresistible Paper and Web Copy That Sells, Communicate with Impact, Write Persuasive Advertising, Improve Your Business, Generate Quick Cash, Capture People’s Attention and Compel Them to Buy Your ProductsTwo manuscripts in one audiobook.This bundle includes the complete collection of audiobooks that will help you learn how to write persuasive advertising, whether paper or web.This audiobook set includes:Copywriting: the ultimate guide to learn how to write copy that sells, communicate with impact, write persuasive advertising, generate quick cash, and take your business on the next levelWeb Copywriting: How to write irresistible Web Copy, capture people’s attention, draw them into your online business (website, blog, social media...) and compel them to buy your productsWould you like to turn words into cash? That’s the power of copywriting!Copywriting is a skill that’s needed everywhere today. It’s used in thousands upon thousands of materials and messages sent out to reach specific audiences, around the clock, every day.However, if you are stuck writing generic emails, ads, and sales letters, you can expect to spend the rest of your career struggling to make a single sale.If so, I can help you. You will learn:The universal hidden structure behind all persuasive copyHow to avoid the most common copywriting mistakeHow to build a powerful sales message that makes moneySimple techniques to turn your bad business marketing into an irresistible copyHow to make the price irrelevant and be the only choice for your ideal customerWhat makes web copywriting differentWriting effective seo(search engine optimized copy) for the webHow to use copywriting to boost your online businessAnd much more! 1. Language: English. Narrator: Michael Stuhre. Audio sample: http://samples.audible.de/bk/acx0/166726/bk_acx0_166726_sample.mp3. Digital audiobook in aax.
If you want to learn how to write words that make people buy stuff, then this audiobook is for you.Have you tried to sell something online (or in print), but struggled to get sales?Do you have trouble finding the right words - to convince people to buy your products?Do you own a website or email list, and wish your readers were more receptive to your pitch?The truth is: Getting people to see the value in any product, is difficult. People are busy. And writing words that get attention is not easy.The solution is to apply the formula that professional copywriters use - to write persuasive text for your target audience. Writers have been developing the art and science of copywriting for centuries. But, you'd only know their tricks if you worked in an advertising agency.Fortunately, we've scaled this process down into just one audiobook.THIS AUDIOBOOK WILL TEACH YOU THE FORMULA THAT TURNS WORDS INTO CASH.You will learn:A complete introduction to copywriting - featuring all the foundational principles that contemporary copywriters use - to persuade the masses.The easy way to get your writing work Done. Done. Done. (Even if you hate writing.)How to use your own inspirational story (in your own voice), to get those sales. Hint: Your own personal story is often the best marketing tool in your toolbox!An extremely useful copywriting shortcut developed by the famous Marketer Frank Kern - which makes the chore of copywriting much easier.The 10 best headlines that practically guarantee a sale.How to compose your emails so that you can avoid the customer's Junk Mail folder.A huge chapter on Keyword Research and SEO (Search Engine Optimization) teaching how to write your web text so that it attracts Google visitors.How to write PPC (Pay-Per-Click) Ads for Google AdWords or Bing 1. Language: English. Narrator: William Blogs. Audio sample: http://samples.audible.de/bk/acx0/147711/bk_acx0_147711_sample.mp3. Digital audiobook in aax.
- Build a flexible e-commerce framework using PHP, which can be extended and modified for the purposes of any e-commerce site - Enable customer retention and more business by creating rich user experiences - Develop a suitable structure for your framework and create a registry to store core objects - Promote your e-commerce site using techniques with APIs such as Google Products or Amazon web services, SEO, marketing, and customer satisfaction The popularity of online shopping has increased dramatically over the past few years. There are plenty of options available if you not are planning to build your own e-commerce solution but sometimes it's better to use your own solutions. It may be easy to find an e-commerce system but when it comes to extending it or using it you might come across a lot of difficulties. This book will show you how to create your own PHP framework that can be extended and used with ease, particularly for e-commerce sites. Using this framework you will be able to display and manage products, customize products, create wish-lists, make recommendations to customers based on previous purchases, send email notifications when certain products are in stock, rate the products online, and much more. This book helps you build a Model-View-Controller style framework, which is then used to put together an e-commerce application. The framework contains template management, database management, and user authentication management. With core functionality in place, e-commerce-focused features are gradually added to the framework including products, categories, customizable products with different variations and customer input, wish-lists, recommendations, the shopping basket, and a complete order process. At the end of the book, you will have an e-commerce architecture that will take you from viewing or searching for products, and adding them to your basket, through the checkout process and making payment for your order, to your order being dispatched. Focus is placed on flexibility, so that the framework can be extended as the needs of a particular store change, as illustrated by one of the appendices, which goes through the process of modifying the store to sell downloadable products, as well as physical ones. Supplementary information, such as how to market and promote an online store, as well as take regular backups and perform maintenance is also covered, ensuring you have every chance of success with you own e-commerce framework backed store. Add dynamism to your e-commerce site for better prospects with your business using PHP What you will learn from this book : - Plan and develop a flexible, scalable PHP framework with emphasis on e-commerce - Implement the Model-View-Controller architecture within the framework and learn how to use the registry design pattern to centralize core features - Allow customers to customize their purchase by selecting product attributes, uploading files, and supplying custom text - Offer attractive incentives to your customers in the form of discount codes - Protect your e-commerce framework by keeping and maintaining regular backups - Structure an extendable framework to build a custom e-commerce web site - Add features such as product ratings and reviews from customers to enhance user experience - Maintain your site using campaign monitor and CAPTCHA tools - Create a shopping basket, manage its contents, structure the checkout and order process - Filled with useful marketing, Search Engine Optimization, and customer retention tips - Create a PHP framework to power your web site with a range of e-commerce features Who this book is written for If you are a web developer, or anyone looking to increase your understanding of e-commerce site development, this book is for you. Primarily aimed at PHP developers, it is suitable for any web developer interested in enhancing their e-commerce knowledge, or developers looking to move towards PHP. Intermediate knowledge of PHP development and object-oriented programming is assumed, and basic knowledge of e-commerce principles will be of benefit too.